# Effectdev Technology LLC

> Effectdev Technology LLC builds e-commerce, custom web apps, and AI automation for marketing agencies (white-label) and ambitious businesses. 17 years deep, 200+ ships.

## About

- Founded: 2009
- Location: DIC, Dubai, UAE (remote-first)
- Contact: partners@effectdev.io · +971585146556
- Tagline: White-label dev for agencies, dedicated dev for businesses.

## Core pages

- [/](https://effectdev.io/): Home — overview, stats, services snapshot, ship log, audiences — machine-readable: [https://effectdev.io/index.md](https://effectdev.io/index.md)
- [/services](https://effectdev.io/services): Services — five practices with capabilities, deliverables, stacks — machine-readable: [https://effectdev.io/services.md](https://effectdev.io/services.md)
- [/work](https://effectdev.io/work): Work — full ship log with metrics and service tags — machine-readable: [https://effectdev.io/work.md](https://effectdev.io/work.md)
- [/about](https://effectdev.io/about): About — story, manifesto, team, 17-year timeline — machine-readable: [https://effectdev.io/about.md](https://effectdev.io/about.md)
- [/agency-partners](https://effectdev.io/agency-partners): Agency Partners — white-label dev program for marketing agencies — machine-readable: [https://effectdev.io/agency-partners.md](https://effectdev.io/agency-partners.md)
- [/for-business](https://effectdev.io/for-business): For Business — direct engagements: project, retainer, fractional CTO — machine-readable: [https://effectdev.io/for-business.md](https://effectdev.io/for-business.md)
- [/contact](https://effectdev.io/contact): Contact — schedule a call, brief form, office, calendar — machine-readable: [https://effectdev.io/contact.md](https://effectdev.io/contact.md)

## Services (structured)

### E-COMMERCE
- Slug: `e-commerce`
- Tagline: Storefronts engineered around the cart.
- Summary: Custom builds, replatforms, and headless rebuilds on Shopify, Magento, BigCommerce, and WooCommerce — by senior devs who have shipped 200+ stores and seen most of the ways carts break.
- Recent KPI: +38% (avg. CVR lift on rebuilds)

### CUSTOM WEB APPS
- Slug: `custom-apps`
- Tagline: Internal tools, portals, dashboards.
- Summary: Full-stack Laravel paired with React or Vue. The boring-stable backend with the front-end your client actually wants to log into. We build things that earn their keep in year three, not just year one.
- Recent KPI: 99.97% (uptime SLO across active retainers)

### AI & AUTOMATION
- Slug: `ai-automation`
- Tagline: Take the manual work off the board.
- Summary: We build AI features that pay for themselves — and we tell you when AI is the wrong answer. RAG copilots, document extraction, NLP pipelines, agentic workflows, and the integrations that make them useful.
- Recent KPI: −62% (manual hours on first engagement)

### INTEGRATIONS
- Slug: `integrations`
- Tagline: Connect the tech stack you already have.
- Summary: The glue that determines whether the rest of the stack is real. ERP ↔ CRM ↔ storefront ↔ warehouse ↔ billing — robust API design, webhooks, sync jobs, replays, idempotency, and the boring stuff that keeps Friday night from getting interesting.
- Recent KPI: 99.97% (sync rate across active integrations)

### CONSULTING & STRATEGY
- Slug: `consulting`
- Tagline: A senior brain on retainer.
- Summary: Sometimes the best dev work is convincing you not to do it. We do architecture reviews, tech-stack selection, technical due diligence, transformation roadmaps, and fractional CTO engagements when the in-house team needs a senior second opinion.
- Recent KPI: 17yr (experience informing the call you're about to make)

## Recent work

- [2026-03-18] Lumen Apparel · e-commerce · replatform — Magento 1 → Shopify Plus in 9 weeks. Metaobject swatches, 80k account migration, +47% CVR. (metric: +47% CVR vs. legacy)
- [2026-02-14] TechHauz · e-commerce · infra + ai — Server migration + crawlability fix + AI fraud review on the Claude API. Internal project. (metric: -89% fraud losses)
- [2026-01-22] Ironvane Supply · e-commerce · revenue recovery — Magento B2B/B2C upgrade. Fixed a freight bug that was silently mispricing carts for two years. (metric: $180k recovered (90d))
- [2025-11-04] Solace Beverage · e-commerce · launch — DTC beverage launch on Shopify with Recharge subs, carrier shipping, GTM. 5 weeks from kickoff. (metric: 32% subscription attach)
- [2025-09-30] Meridian Industrial · e-commerce · b2b catalog — 14k product pages indexed. Competitor part-number cross-reference rebuilt the search funnel. (metric: +212% RFQ submissions)